Overview
client
AIMREAL
scope
Event Production | Technical Production | Event Management | Guest Experience | Ceremony Execution
location
Thuan Giao, Binh Duong, Vietnam
timeline
2025
01
The Challenge
- Deliver a groundbreaking ceremony befitting a landmark mixed-use development.
- Represent the vision and identity of four international development partners in a unified experience.
- Host more than 300 distinguished guests within a highly structured ceremonial format.
- Create a memorable first impression for a project positioned as a next-generation urban destination.
02
Our Approach
- Developed an event journey that reflected the core philosophy of each development partner.
- Combined ceremonial protocol with immersive brand storytelling.
- Coordinated guest flow, stage programming, and executive appearances seamlessly.
- Ensured every touchpoint reinforced the vision of One Era – The City of Possibilities.
03
Execution Detail
- Produced and managed the official groundbreaking ceremony.
- Coordinated the strategic partnership signing session among the four developers.
- Delivered stage, AV, and technical production systems.
- Managed guest registration, hospitality, and VIP protocols.
- Executed the groundbreaking ritual with synchronized ceremony operations.
- Supported on-site event management for more than 300 invited guests.
- Created immersive experiential zones showcasing the project’s vision and future development story.